NYSAIS-Now is the site for online professional development and school improvement resources. Designed specifically for independent school leaders, NYSAIS-Now provides timely and valuable information to busy professionals within our association and beyond. Content covers a broad range of themes and topics with leadership and governance of independent schools as a particular focus. NYSAIS-Now features:
Creating a Parent Ambassador Network to Help Support Your School's Enrollment Goals
Online via zoom, led by Meghan OCallaghan
Target Audience: Admissions Officers
In this workshop, we will talk about the mechanisms we used to give structure to our school’s word-of-mouth by creating Hackley’s Parent Ambassador Network. We will also describe the ways in which we have adapted the PAN to address specific market targets at our school as well as the ways we have been connecting prospective families with our current families in this post COVID-19 world.
Meghan OCallaghan is the Director of Lower and Middle School Admissions at Hackley School in Tarrytown, NY. Meghan has been working in education for over 20 years with experience in parochial, public and private school environments. With a Master’s Degree from Fordham University, Meghan has spent more than 10 years in the classroom; during this same time, she spent summers directing her school’s summer camp and helping to expand enrollment. All these experiences left her decidedly well-equipped make a transition into Admissions. In addition to being a Hackley administrator, Meghan is a Hackley parent of a middle-schooler. It was in part this “dual role” at the school that led her to recognize the need for a structured program that would engage and support both the incredibly positive, generous parent community and the ongoing enrollment goals of the school.
NYSAIS member schools - $25.00
Non-members - $50.00
Registration closes 1 hour before the start of the event.
Be sure to enter all attendee email addresses correctly.
The Zoom link for this eSeminar will be sent in the confirmation email after you finish the registration process. Please do not consider yourself officially registered until you receive the email.
This eSeminar will be recorded and provided to registrants. It will be available to others on our website one month after the presentation.